Instructor Profile
Ashley Bailey
Founder & CEO · Ashley Bailey Designs
25 years of professional experience in branding, graphic design, website design and development, digital marketing, photography, and content strategy. Former marketing director for Fortune 500 brands including Nike, Adidas, Under Armour, and VF Corporation. Founder of a boutique creative agency serving clients nationwide from Augusta, Georgia.
Ashley teaches the way she learned — through real client work, real briefs, real feedback, and real results. No theory without application. No concept without a deliverable.
25+
Years of experience
452
Projects completed
348
Clients served
F500
Brand experience
Subjects & Expertise
What Ashley Teaches
Every subject Ashley teaches comes from active client work — not textbooks, not trends, not theory. If she teaches it, she has billed it.
📊
Brand Strategy & Marketing
Brand positioning, market research, audience mapping, competitive analysis, messaging architecture, and full-funnel digital marketing strategy.
🎨
Graphic Design
Logo design, brand identity systems, typography, color theory, packaging, print production, Adobe Illustrator, and Photoshop workflows.
🌐
Website Design & Development
WordPress, Elementor Pro, WooCommerce, Shopify, conversion-focused UX, local SEO, and performance optimization.
🔍
SEO & Copywriting
Keyword research, on-page SEO, local SEO, social SEO, product description writing, and conversion copywriting.
📸
Photography & Content
Brand photography direction, product photography, video content strategy, YouTube channel building, and visual storytelling.
🤖
AI in Creative Workflows
AI-assisted design and copywriting, GEO (Generative Engine Optimization), and integrating AI tools without losing creative voice.
Career Timeline
25 Years of
Real-World Practice
2025–
Ashley Bailey Designs
Founder & CEO — branding, web design, digital marketing, and creative education
2018–25
Digital Marketing Director
Multi-sector agency work — AEC, FinTech, real estate, legal, retail, beauty, and hospitality
2010–18
Marketing Director
White-label marketing for sporting goods brands including Nike, Adidas, Under Armour, and VF Corporation
2005–10
Senior Brand Designer
Brand identity, packaging, and campaign design for national consumer brands
2000–05
Graphic Designer
Print production, brand collateral, and early digital design
Credentials & Expertise
Who She Has
Completed Work For
Clients & Brands
Teaching Philosophy
How Ashley
Teaches
Ashley doesn’t teach from a curriculum designed to fill hours. She teaches the way she learned — by doing real work, making real mistakes, and figuring out what actually produces results for real clients. Every lesson is built around a deliverable.
Her approach is practical before it is theoretical. You’ll understand why something works by building it yourself, not by reading about it. Case studies use actual client projects — not hypotheticals — so you can see the full context: the brief, the thinking, the execution, and the outcome.
She is particularly committed to making professional-grade design education accessible to creatives with disabilities — building content that is designed to be usable, not just viewable.
Watch Free Right Now
Over 1,000 Minutes of
Free Design Education
on YouTube
Brand strategy, logo design, web design walkthroughs, digital marketing breakdowns, and real client case studies — all free, all on YouTube, new content every week.
I recommend Ashley Bailey Designs for any creative or ecommerce project. Their talent, professionalism, and creativity are truly exceptional — collaborating on multiple B2B ecommerce website design projects confirmed that.
Donnie Lafferty
SHRM-CP · CauseKeepers
Ashley Bailey Designs delivers exceptional results — remarkable creativity and deep expertise in SEO, SEM, social media, and comprehensive digital strategy. Their commitment to sharing knowledge sets them apart.
Rob Higley
Reveal Consulting
Ashley Bailey Designs delivered remarkable results on our luxury brand marketing initiatives — exceptional strategic thinking, deep market knowledge, and genuine passion.
Paul Jones
Dynamic Quest
Work With Ashley
Hire the Agency.
Take the Course.
Both Change Your Business.
Whether you want Ashley and her team to build your brand, or you want to learn how to build it yourself — both paths start with a conversation.